Welcome to the Witt Lincoln website! As a family-owned and operated Lincoln Black Label dealership, we have proudly served the San Diego area since 1997. Our philosophy and culture at Witt Lincoln is strongly tied to our family atmosphere. None of Witt Lincoln's staff are paid on commission, but rather are compensated based upon productivity and, most importantly, client satisfaction. With a long tenured staff of dedicated professionals, it's no wonder that we have one of San Diego's most loyal clienteles. We simply love to take care of people. That is why we've earned Lincoln's highest honor for customer satisfaction: the President's Award.